Harrods, the world’s most iconic department store, is set to host an interactive and memorable James Bond-themed experience to celebrate the release of The Macallan‘s 007 whisky. This limited-edition single malt consists of six bottles, each one representing the six decades of the Bond film franchise.
Read more about The Macallan James Bond 60th Anniversary Collection
Starting this Sunday 19th February, visitors of the Knightsbridge store will be able to explore a journey filled with memorabilia and moments from the 007 films, located on the Ground Floor of Harrods, which can be accessed from the Door 9 Entrance on Hans Road. As soon as the entrance is reached, visitors will be guided along a lit path to navigate their way through the exhibits, most of which are housed in – and visible from – the Exhibition Windows on Brompton Road.
Cental to the experience is a timeline that consists of illustrations, concept art, and storyboards that demonstrate the creative development process of the Bond films, as well as being featured on the distinctive packaging of the whisky collection. Little Nellie, the autogyro flown by Sean Connery in You Only Live Twice (1967), will be a major part of the timeline. Visitors will be able to snap a perfect Instagram photo in a virtual cockpit and feel as if they are taking control of the Wallis WA-116 Agile autogyro.
The final area of the experience is Moneypenny’s office, filled with filing cabinets that contain memorabilia from the six decades of James Bond films, such as Bond’s passport from GoldenEye (1995), his Whitehall ID from Skyfall (2012), a gold bar signed by Sean Connery from Goldfinger (1964), Le Chiffre’s inhaler from Casino Royale (2006), Jaws’ metal teeth from The Spy Who Loved Me (1977), and Oddjob’s steel-rimmed bowler hat from Goldfinger (1964).
Read our guide to our favourite whisky
Created in honour of the 60th anniversary of James Bond films, The Macallan’s Master Whisky Maker Kirsteen Campbell crafted a limited-edition Scotch whisky to embody the spirit of Bond – a single malt with a delicate balance of remarkable strength and depth. This exclusive expression is presented in six individual packaging designs – one for each decade of the film franchise – featuring illustrations from the film archives to commemorate some of Bond’s most iconic moments. In the UK, it is available in a limited-edition Globe-Trotter case specially designed to hold the six bottles.
Celebrations of The Macallan in Cinema will take place in selected markets around the world.
- What: The Macallan’s Interactive James Bond Experience at Harrods
- Where: Ground Floor, Harrods, 87-135 Brompton Rd, London SW1X 7XL
When: Sunday 19th February, for four weeks, 10am – 9pm - Price: Free entry